The Majlis is a series of curated conversations exploring what shapes food, and who shapes its future.
Each Majlis is built around a city, industry, company, or organization, bringing together the right people to explore the ideas and opportunities shaping the future of food.
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Family businesses & economic transformation
Agriculture, tourism, hospitality & place-making
Still taking shape
A candid discussion on how family businesses can navigate rising competition, embrace economic openness, and lead transformation rather than resist it.
Alia Al Shafa
Taif: The Economics of Place
Al Shafa, Taif
In Taif, agriculture, tourism, hospitality, culture, and place-making come together in a city whose land, seasons, and natural environment have shaped much of its economic identity.
The Majlis uses food as a lens through which to understand this broader economy, bringing together leaders, decision-makers, investors, and entrepreneurs to explore the opportunities emerging at the intersection of these fields across Taif.
Still
taking shape