A forum bringing together regulators, industry leaders, investors, entrepreneurs and solution providers to explore food safety across the entire food journey.
It extends across an interconnected chain that starts at the source and moves through transportation, storage, preparation and manufacturing, ultimately reaching food businesses and consumers.
The forum brings the different parties in this journey into one conversation, to explore how every stage can become safer and more efficient, and to strengthen consumer confidence.
Yes… because food safety doesn’t start at the table. It starts long before it.
Behind every bite is a journey, and every step in it matters.
Government & Regulatory Bodies, Industry Leaders, Solutions & Innovation, and Investors & Leadership — the Forum brings them into one place.
Between Taif Municipality and Alef Lam (SFT), to develop and operate the Food Safety Excellence Award — Taif.
Between Alarkkan Company and Alef Lam (SFT), to develop and operate the Food Safety Excellence Award — Taif.
Taif combines a vibrant agricultural sector with a growing restaurant, café and hotel market, and a high-density tourism season — making food safety central to the visitor experience and the destination's reputation.
One of Taif's leading destinations — green spaces, rock formations and open-air facilities that host the forum and its accompanying From Farm to Table exhibition.





















